New times, new needs, Think GloCal… explore new opportunities

The Alumni Association of the Cyprus International Institute of Management has invited Dr. Luis Filipe Lages, a professor of Marketing, Innovation and Economics from the Universidade Nova Lisboa in Portugal, to run a breakfast workshop on the breakthrough concept of “GloCal Vision”.
The recent developments in the economic situation of Cyprus make it an even bigger challenge for everyone to use innovative strategies in order to move their organisation forward.
The adage of “think global, act local” has been replaced by “Think and Act GloCal”, that is to think both Global and Local and find ways to satisfy the needs of both markets at the same time.
The GloCal Vision workshop will empower participants to: create successful innovation; become solution driven; use innovative marketing techniques; develop strategic thinking; develop strategies that could work for both global and local markets.
The workshop will be held on Thursday, April 4, from 8 am to 11 am at the CIIM premises in Nicosia. Participation fee is 25 euros. All proceeds will go towards the CIIM Alumni Association Scholarship Fund. For registrations call 22462246 or log on to www.ciim.ac.cy .
Prof. Lages also lectures on Entrepreneurship and Global Marketing at The Lisbon MBA in partnership with the MIT Sloan School of Management and is Coordinator of the Innovation Module at the MIT-Portugal program in Bioengineering Systems.